WDS

Design and engineering studio for SaaS and AI startups

Your product is world-class. Make your website look it.

We design and build marketing sites and product UI for seed-stage founders. Fixed prices in USD, live in weeks, and every line of code is yours.

  • 3 founding-client spots this quarter
  • Replies within one business day
  • IST: overlaps US mornings and EU afternoons
How a project runs, from first research to launch. Lumen is a sample product made for this film.Voice and music: ElevenLabs

Selected work

Built from scratch, by us. Labelled honestly.

We're a new studio, so this is our own work: a live product, a full concept and a platform in build.

Own product · live

An AI/ML course you run, not watch

A learning platform where every algorithm is a widget you step through, with Python and SQL sandboxes and answers graded on the server.

  • 49 free lessons
  • Web + Android
  • Zero video
Read the case study

Concept · not a client

One hotel brief, five complete websites

A sample brief turned into five design directions on one content file, each with working booking, reservations and an owner dashboard.

  • 5 directions
  • Booking + reservations
  • Owner dashboard
Read the case study

Own project · pre-launch

Direct ordering for a cloud kitchen

A first-party ordering platform that wins repeat customers back from delivery apps: website, Android apps, kitchen and admin dashboards.

  • Website + 3 Android apps
  • Ops dashboards
  • Pricing model
Read the case study

Also built in-house: content, HR, ERP, learning and employee-management systems.

All work

What we build

One team for the site and the product behind it.

01

Marketing sites

Fast Next.js sites with a CMS your team can edit, structured to turn visitors into demos and sign-ups.

02

Product UI

Dashboards, onboarding and design systems in real code, not just Figma files.

03

AI features

Chat, search and assistants grounded in your own docs, with honest labels and guardrails.

04

Motion and film

Product films and interactions made in code from your real UI, like the film above.

How we work

You see progress every day, not at the end.

Every step leaves something you can open.

01

Research

We study 10 to 20 sites your buyers already trust and measure what works: type, spacing, structure, proof.

  • 16 sites measured
  • 14 are Vercel partners
  • Median page: 490 words
02

Directions

Three hero directions within 3 working days. You pick one, we refine it with you.

  • Editorial

  • Technical

  • Bold

03

Build

A preview link after every working day in a shared channel. Feedback turned around within 24 hours.

  • Day 3 preview
  • Day 4 preview
  • Day 5 preview
04

Launch

Automated checks on every flow at 8 screen widths before go-live, then 30 days of care.

  • 200 style checks
  • 8 widths, 0 overflow
  • 0 failures

Pricing

Fixed prices in USD. No surprises.

Every project starts with a 20-minute call and a written scope. You pay in two or three milestones, never all up front.

Launch Page

For a launch, a raise or a waitlist.

from$2,500

2–3 weeks

  • One long-form landing page
  • 3 hero directions to choose from
  • Copy editing and structure
  • Editable CMS, analytics, SEO basics
  • 2 revision rounds
  • 14 days of support
Book an intro call

Company Site

Recommended

For startups that have outgrown the template.

from$6,000

4–6 weeks

  • Up to 8 pages plus blog or changelog
  • A small design system in code
  • Motion and interactions
  • Editable CMS, analytics, SEO
  • 3 revision rounds
  • 30 days of support
Book an intro call

Product + Site

When the product UI needs the same care.

from$12,000

6–10 weeks

  • Everything in Company Site
  • Product UI: dashboard, onboarding, settings
  • Component library your engineers can reuse
  • Optional AI feature: chat or search
  • 30 days of support
Book an intro call

Care plan from $800/month: updates, new pages, monitoring and small features. Cancel any time.

Founding clients: our first 3 projects get 20% off in exchange for a case study and an honest review.

Love one of the three directions, or get your deposit back.

Full pricing details

Why WDS

Agency quality, without the agency overhead.

Why WDSWDSUS agencyFreelancerTemplate
Starting price$2,500$15,000+$1,000+$0–500
Typical timeline2–10 weeks8–16 weeksVariesDays, then stuck
Design and engineering in one teamYesYesRarelyNo
Builds product UI, not just pagesYesSometimesRarelyNo
You own the code100%UsuallyVariesLocked to the platform

Typical market figures, not quotes from specific firms.

FAQ

Questions founders ask us

  • We work on IST, which overlaps US East Coast mornings and European afternoons. You get a written update and a preview link every working day, and a reply within one business day, usually much faster.

Tell us what you're launching.

A 20-minute call, a written scope within two days, and a fixed price.